Survey respondents say pandemic didn’t affect holiday shopping

By: 
Wisconsin Newspaper Association

A majority of newspaper respondents to an online poll said their holiday spending was the same as last year despite coronavirus.

According to the poll, 56 percent of respondents said there wasn’t any change in their holiday spending. Thirty-eight percent said they’d spend less, and six percent said they’d spend more money.

The poll was hosted on WNA member websites from Dec. 1 through 15. It was facilitated by the WNA and Polco, a national civic engagement company based out of Madison.